| ■ 영문 제목 : Global Smart TV Sticks Market 2023-2027 | |
![]() | ■ 상품코드 : IRTNTR72438-23 ■ 조사/발행회사 : Technavio ■ 발행일 : 2023년 2월 최신판(2025년 또는 2026년)은 문의주세요. ■ 페이지수 : 약120 ■ 작성언어 : 영문 ■ 보고서 형태 : PDF ■ 납품 방식 : E메일 (24시간 이내) ■ 조사대상 지역 : 북미, 아시아 태평양, 유럽, 남미, 중동 및 아프리카 ■ 산업 분야 : 소비재 |
| Single User (1명 열람용) | USD2,500 ⇒환산₩3,375,000 | 견적의뢰/주문/질문 |
| Enterprise License (동일기업내 공유가능) | USD4,000 ⇒환산₩5,400,000 | 견적의뢰/주문/질문 |
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※가격옵션 설명 - 납기는 즉일~2일소요됩니다. 3일이상 소요되는 경우는 별도표기 또는 연락드립니다. - 지불방법은 계좌이체/무통장입금 또는 카드결제입니다. |
| Technavio사는 세계의 스마트 TV 스틱 시장 규모가 2022년부터 2027년 사이에 612.44백만 달러에 이르며, 예측 기간 동안 연평균 7.78% 성장할 것으로 전망하고 있습니다. 본 조사 보고서는 세계의 스마트 TV 스틱 시장에 대해 조사 및 분석을 실시하여, 개요, 시장 현황, 시장 규모 예측, 과거 시장 규모, Five Force 분석, 종류별 (4K 비호환, 4K 이상 호환) 분석, 유통 채널별 (하이퍼마켓 및 슈퍼마켓, 온라인, 편의점, 전문점) 분석, 고객 현황, 지역별 현황 (북미, 유럽, 아시아 태평양, 남미, 중동 및 아프리카, 미국, 중국, 독일, 영국, 일본) 분석, 성장 요인/과제/동향, 기업 현황, 기업 분석 등의 내용을 게재하고 있습니다. 또한 본 조사 보고서는 Actions Microelectronics Co. Ltd., Amazon.com Inc., Apple Inc., ASUSTeK Computer Inc., BBK Electronics Corp Ltd, Bharti Airtel Ltd., Cixi Jieke Electronics Co. Ltd. 와 같은 기업 정보를 포함하고 있습니다. ・개요 ・시장 현황 ・시장 규모 예측 ・과거 시장 규모 ・Five Force 분석 ・세계의 스마트 TV 스틱 시장 규모 : 종류별 - 4K 비호환 스마트 TV 스틱 시장 규모 - 4K 이상 호환형 스마트 TV 스틱의 시장 규모 ・세계의 스마트 TV 스틱 시장 규모 : 유통 채널별 - 하이퍼마켓 및 슈퍼마켓 채널의 시장 규모 - 온라인 채널의 시장 규모 - 편의점 채널의 시장 규모 - 전문점 채널의 시장 규모 ・고객 현황 ・지역별 현황 - 북미의 스마트 TV 스틱 시장 규모 - 유럽의 스마트 TV 스틱 시장 규모 - 아시아 태평양의 스마트 TV 스틱 시장 규모 - 남미의 스마트 TV 스틱 시장 규모 - 중동 및 아프리카의 스마트 TV 스틱 시장 규모 - 미국의 스마트 TV 스틱 시장 규모 - 중국의 스마트 TV 스틱 시장 규모 - 독일의 스마트 TV 스틱 시장 규모 - 영국의 스마트 TV 스틱 시장 규모 - 일본의 스마트 TV 스틱 시장 규모 ・성장 요인/과제/동향 ・기업 현황 ・기업 분석 Technavio 사는 이익, 가격, 경쟁, 프로모션과 같은 주요 매개 변수를 분석하여, 다수의 소스로부터 데이터를 조사, 통합 및 합산하여 스마트 TV 스틱 시장에 대한 상세하고 종합적인 결과를 제공합니다. 또한, 주요 산업의 영향 요인을 분석하여 시장의 다양한 관점을 제시합니다. 제시된 데이터는 포괄적이고 신뢰할 수 있으며, 1차 및 2차에 걸친 광범위한 조사 결과입니다. 덧붙여 Technavio 사의 시장 조사 보고서는 정확한 스마트 TV 스틱 시장 성장을 예측하기 위해, 정성적 및 정량적 조사를 사용하여, 명확한 경쟁 현황과 상세한 벤더 선택 방법 및 분석을 제공합니다. |
글로벌 스마트 TV 스틱 시장은 2023-2027년 동안 612.44백만 달러 성장할 것으로 예상되며, 이 기간 동안 연평균 성장률(CAGR)은 7.78%에 이를 것으로 보입니다. 이 보고서는 스마트 TV 스틱 시장에 대한 포괄적인 분석을 제공하며, 시장 규모와 예측, 트렌드, 성장 동력 및 과제, 그리고 약 25개 공급업체에 대한 벤더 분석을 포함하고 있습니다. 현재 시장 상황, 최신 트렌드와 동인, 전반적인 시장 환경에 대한 최신 분석을 제공하고 있습니다. 시장 성장은 인터넷 보급의 확대, 스마트 TV 스틱의 이점 증가, 그리고 OTT 제공자가 케이블 TV 제공자에 비해 갖는 장점에 의해 추진되고 있습니다.
스마트 TV 스틱 시장은 다음과 같이 세분화됩니다:
– 유형: 비 4K, 4K 이상
– 유통 채널: 대형 마트 및 슈퍼마켓, 온라인, 편의점, 전문 매장
– 지역: 북미, 유럽, 아시아 태평양(APAC), 남미, 중동 및 아프리카
스마트 TV의 보급 증가가 향후 몇 년 동안 스마트 TV 스틱 시장 성장의 주요 원인 중 하나로 확인되었습니다. 또한, OTT 콘텐츠 제공자의 출현과 제품 출시 수의 증가가 시장에서 상당한 수요를 이끌 것으로 예상됩니다.
Technavio는 주요 매개변수에 대한 분석을 통해 시장을 종합적으로 이해할 수 있는 자세한 그림을 제공합니다. 이 보고서는 스마트 TV 스틱 시장 크기, 예측, 산업 분석을 포함하고 있습니다. 또한, 고객이 시장에서의 위치를 개선할 수 있도록 돕기 위해, Actions Microelectronics Co. Ltd., Amazon.com Inc., Apple Inc., ASUSTeK Computer Inc., BBK Electronics Corp Ltd, Bharti Airtel Ltd., Cixi Jieke Electronics Co. Ltd., CloudWalker Streaming Technologies Pvt. Ltd., Dadocer, Dish TV India Ltd., Dongguan Sonicway Electrical Appliance Co. Ltd, Geniatech Inc., Google LLC, NVIDIA Corp., Roku Inc., Shenzhen Rikomagic Tech Corp. Ltd., Shenzhen Tomato Technology Co. Ltd., Topleo Technology Ltd., Xiaomi Inc., Comcast Corp. 등 여러 주요 스마트 TV 스틱 공급업체에 대한 상세 분석을 제공합니다.
이 연구는 업계의 주요 참여자로부터의 정보를 포함한 주관적인 1차 및 2차 정보의 조합을 통해 수행되었습니다. 보고서는 포괄적인 시장 및 공급업체 환경과 주요 공급업체에 대한 분석을 포함하고 있습니다. Technavio는 수익, 가격, 경쟁 및 프로모션과 같은 주요 매개변수를 분석하여 시장의 다양한 측면을 제시합니다. 제공된 데이터는 포괄적이고 신뢰할 수 있으며, 광범위한 1차 및 2차 연구의 결과입니다. Technavio의 시장 조사 보고서는 완전한 경쟁 환경과 심층적인 공급업체 선택 방법론 및 분석을 제공하여 정확한 시장 성장을 예측합니다.
■ 보고서 목차• 1 요약 • 3 시장 규모 • 4 과거 시장 규모 o 표 38: 4K 이상 제품 차트 – 2022-2027년 시장 규모 및 전망 (백만 달러) o 표 79: 아시아 태평양 지역 차트 – 2022-2027년 시장 규모 및 전망(백만 달러) o 표 96: 중국 시장 규모 및 전망 2022-2027 (백만 달러) 데이터표 o 표 107: 일본 시장 규모 및 전망 2022-2027 차트 (백만 달러) • 11.4 산업 위험 • 표 116: 주요 위험이 사업에 미치는 영향 • 12 벤더 분석 • 12.1 분석 대상 벤더 • 표 117: 분석 대상 벤더 • 12.2 벤더의 시장 포지셔닝 • 표 118: 벤더 포지셔닝 및 분류 매트릭스 • 12.3 아마존닷컴 • 표 119: 아마존닷컴 개요 • 표 120: 아마존닷컴 사업 부문 • 표 121: 아마존닷컴 주요 뉴스 • 표 122: 아마존닷컴 주요 제품 및 서비스 • 표 123: 아마존닷컴 사업 부문 집중 분석 • 12.4 애플 • 표 124: 애플 개요 • 표 125: 애플 사업 부문 첨부 자료: 표 1: 요약 – 시장 개요 차트 표 2: 요약 – 시장 개요 데이터 표 표 3: 요약 – 차트 글로벌 시장 특성 표 4: 요약 – 지역별 시장 현황 차트 첨부자료 34: 4K 미만 제품 시장 규모 및 전망 2022-2027년 (백만 달러) 차트 첨부자료 39: 4K 이상 제품 시장 규모 및 전망 2022-2027년 (백만 달러) 데이터 표 표 41: 4K 이상 제품 데이터 표 – 2022-2027년 전년 대비 성장률(%) 표 92: 미국 시장 규모 및 전망 2022-2027 (백만 달러) 데이터표 o 1.1 Market overview o Exhibit 01: Executive Summary - Chart on Market Overview o Exhibit 02: Executive Summary - Data Table on Market Overview o Exhibit 03: Executive Summary - Chart on Global Market Characteristics o Exhibit 04: Executive Summary - Chart on Market by Geography o Exhibit 05: Executive Summary - Chart on Market Segmentation by Type o Exhibit 06: Executive Summary - Chart on Market Segmentation by Distribution Channel o Exhibit 07: Executive Summary - Chart on Incremental Growth o Exhibit 08: Executive Summary - Data Table on Incremental Growth o Exhibit 09: Executive Summary - Chart on Vendor Market Positioning • 2 Market Landscape o 2.1 Market ecosystem o Exhibit 10: Parent market o Exhibit 11: Market Characteristics • 3 Market Sizing o 3.1 Market definition o Exhibit 12: Offerings of vendors included in the market definition o 3.2 Market segment analysis o Exhibit 13: Market segments o 3.3 Market size 2022 o 3.4 Market outlook: Forecast for 2022-2027 o Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million) o Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million) o Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%) o Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%) • 4 Historic Market Size o 4.1 Global smart TV sticks market 2017 - 2021 o Exhibit 18: Historic Market Size - Data Table on Global smart TV sticks market 2017 - 2021 ($ million) o 4.2 Type Segment Analysis 2017 - 2021 o Exhibit 19: Historic Market Size - Type Segment 2017 - 2021 ($ million) o 4.3 Ditribution Channel Segment Analysis 2017 - 2021 o Exhibit 20: Historic Market Size - Ditribution Channel Segment 2017 - 2021 ($ million) o 4.4 Geography Segment Analysis 2017 - 2021 o Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ million) o 4.5 Country Segment Analysis 2017 - 2021 o Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million) • 5 Five Forces Analysis o 5.1 Five forces summary o Exhibit 23: Five forces analysis - Comparison between 2022 and 2027 o 5.2 Bargaining power of buyers o Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027 o 5.3 Bargaining power of suppliers o Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027 o 5.4 Threat of new entrants o Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027 o 5.5 Threat of substitutes o Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027 o 5.6 Threat of rivalry o Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027 o 5.7 Market condition o Exhibit 29: Chart on Market condition - Five forces 2022 and 2027 • 6 Market Segmentation by Type o 6.1 Market segments o Exhibit 30: Chart on Type - Market share 2022-2027 (%) o Exhibit 31: Data Table on Type - Market share 2022-2027 (%) o 6.2 Comparison by Type o Exhibit 32: Chart on Comparison by Type o Exhibit 33: Data Table on Comparison by Type o 6.3 Non-4K - Market size and forecast 2022-2027 o Exhibit 34: Chart on Non-4K - Market size and forecast 2022-2027 ($ million) o Exhibit 35: Data Table on Non-4K - Market size and forecast 2022-2027 ($ million) o Exhibit 36: Chart on Non-4K - Year-over-year growth 2022-2027 (%) o Exhibit 37: Data Table on Non-4K - Year-over-year growth 2022-2027 (%) o 6.4 4K and above - Market size and forecast 2022-2027 o Exhibit 38: Chart on 4K and above - Market size and forecast 2022-2027 ($ million) o Exhibit 39: Data Table on 4K and above - Market size and forecast 2022-2027 ($ million) o Exhibit 40: Chart on 4K and above - Year-over-year growth 2022-2027 (%) o Exhibit 41: Data Table on 4K and above - Year-over-year growth 2022-2027 (%) o 6.5 Market opportunity by Type o Exhibit 42: Market opportunity by Type ($ million) o Exhibit 43: Data Table on Market opportunity by Type ($ million) • 7 Market Segmentation by Distribution Channel o 7.1 Market segments o Exhibit 44: Chart on Distribution Channel - Market share 2022-2027 (%) o Exhibit 45: Data Table on Distribution Channel - Market share 2022-2027 (%) o 7.2 Comparison by Distribution Channel o Exhibit 46: Chart on Comparison by Distribution Channel o Exhibit 47: Data Table on Comparison by Distribution Channel o 7.3 Hypermarket and supermarket - Market size and forecast 2022-2027 o Exhibit 48: Chart on Hypermarket and supermarket - Market size and forecast 2022-2027 ($ million) o Exhibit 49: Data Table on Hypermarket and supermarket - Market size and forecast 2022-2027 ($ million) o Exhibit 50: Chart on Hypermarket and supermarket - Year-over-year growth 2022-2027 (%) o Exhibit 51: Data Table on Hypermarket and supermarket - Year-over-year growth 2022-2027 (%) o 7.4 Online - Market size and forecast 2022-2027 o Exhibit 52: Chart on Online - Market size and forecast 2022-2027 ($ million) o Exhibit 53: Data Table on Online - Market size and forecast 2022-2027 ($ million) o Exhibit 54: Chart on Online - Year-over-year growth 2022-2027 (%) o Exhibit 55: Data Table on Online - Year-over-year growth 2022-2027 (%) o 7.5 Convenience stores - Market size and forecast 2022-2027 o Exhibit 56: Chart on Convenience stores - Market size and forecast 2022-2027 ($ million) o Exhibit 57: Data Table on Convenience stores - Market size and forecast 2022-2027 ($ million) o Exhibit 58: Chart on Convenience stores - Year-over-year growth 2022-2027 (%) o Exhibit 59: Data Table on Convenience stores - Year-over-year growth 2022-2027 (%) o 7.6 Specialty store - Market size and forecast 2022-2027 o Exhibit 60: Chart on Specialty store - Market size and forecast 2022-2027 ($ million) o Exhibit 61: Data Table on Specialty store - Market size and forecast 2022-2027 ($ million) o Exhibit 62: Chart on Specialty store - Year-over-year growth 2022-2027 (%) o Exhibit 63: Data Table on Specialty store - Year-over-year growth 2022-2027 (%) o 7.7 Market opportunity by Distribution Channel o Exhibit 64: Market opportunity by Distribution Channel ($ million) o Exhibit 65: Data Table on Market opportunity by Distribution Channel ($ million) • 8 Customer Landscape o 8.1 Customer landscape overview o Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria • 9 Geographic Landscape o 9.1 Geographic segmentation o Exhibit 67: Chart on Market share by geography 2022-2027 (%) o Exhibit 68: Data Table on Market share by geography 2022-2027 (%) o 9.2 Geographic comparison o Exhibit 69: Chart on Geographic comparison o Exhibit 70: Data Table on Geographic comparison o 9.3 North America - Market size and forecast 2022-2027 o Exhibit 71: Chart on North America - Market size and forecast 2022-2027 ($ million) o Exhibit 72: Data Table on North America - Market size and forecast 2022-2027 ($ million) o Exhibit 73: Chart on North America - Year-over-year growth 2022-2027 (%) o Exhibit 74: Data Table on North America - Year-over-year growth 2022-2027 (%) o 9.4 Europe - Market size and forecast 2022-2027 o Exhibit 75: Chart on Europe - Market size and forecast 2022-2027 ($ million) o Exhibit 76: Data Table on Europe - Market size and forecast 2022-2027 ($ million) o Exhibit 77: Chart on Europe - Year-over-year growth 2022-2027 (%) o Exhibit 78: Data Table on Europe - Year-over-year growth 2022-2027 (%) o 9.5 APAC - Market size and forecast 2022-2027 o Exhibit 79: Chart on APAC - Market size and forecast 2022-2027 ($ million) o Exhibit 80: Data Table on APAC - Market size and forecast 2022-2027 ($ million) o Exhibit 81: Chart on APAC - Year-over-year growth 2022-2027 (%) o Exhibit 82: Data Table on APAC - Year-over-year growth 2022-2027 (%) o 9.6 South America - Market size and forecast 2022-2027 o Exhibit 83: Chart on South America - Market size and forecast 2022-2027 ($ million) o Exhibit 84: Data Table on South America - Market size and forecast 2022-2027 ($ million) o Exhibit 85: Chart on South America - Year-over-year growth 2022-2027 (%) o Exhibit 86: Data Table on South America - Year-over-year growth 2022-2027 (%) o 9.7 Middle East and Africa - Market size and forecast 2022-2027 o Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million) o Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million) o Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%) o Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%) o 9.8 US - Market size and forecast 2022-2027 o Exhibit 91: Chart on US - Market size and forecast 2022-2027 ($ million) o Exhibit 92: Data Table on US - Market size and forecast 2022-2027 ($ million) o Exhibit 93: Chart on US - Year-over-year growth 2022-2027 (%) o Exhibit 94: Data Table on US - Year-over-year growth 2022-2027 (%) o 9.9 China - Market size and forecast 2022-2027 o Exhibit 95: Chart on China - Market size and forecast 2022-2027 ($ million) o Exhibit 96: Data Table on China - Market size and forecast 2022-2027 ($ million) o Exhibit 97: Chart on China - Year-over-year growth 2022-2027 (%) o Exhibit 98: Data Table on China - Year-over-year growth 2022-2027 (%) o 9.10 Germany - Market size and forecast 2022-2027 o Exhibit 99: Chart on Germany - Market size and forecast 2022-2027 ($ million) o Exhibit 100: Data Table on Germany - Market size and forecast 2022-2027 ($ million) o Exhibit 101: Chart on Germany - Year-over-year growth 2022-2027 (%) o Exhibit 102: Data Table on Germany - Year-over-year growth 2022-2027 (%) o 9.11 UK - Market size and forecast 2022-2027 o Exhibit 103: Chart on UK - Market size and forecast 2022-2027 ($ million) o Exhibit 104: Data Table on UK - Market size and forecast 2022-2027 ($ million) o Exhibit 105: Chart on UK - Year-over-year growth 2022-2027 (%) o Exhibit 106: Data Table on UK - Year-over-year growth 2022-2027 (%) o 9.12 Japan - Market size and forecast 2022-2027 o Exhibit 107: Chart on Japan - Market size and forecast 2022-2027 ($ million) o Exhibit 108: Data Table on Japan - Market size and forecast 2022-2027 ($ million) o Exhibit 109: Chart on Japan - Year-over-year growth 2022-2027 (%) o Exhibit 110: Data Table on Japan - Year-over-year growth 2022-2027 (%) o 9.13 Market opportunity by geography o Exhibit 111: Market opportunity by geography ($ million) o Exhibit 112: Data Tables on Market opportunity by geography ($ million) • 10 Drivers, Challenges, and Trends o 10.1 Market drivers o 10.2 Market challenges o 10.3 Impact of drivers and challenges o Exhibit 113: Impact of drivers and challenges in 2022 and 2027 o 10.4 Market trends • 11 Vendor Landscape o 11.1 Overview o 11.2 Vendor landscape o Exhibit 114: Overview on Criticality of inputs and Factors of differentiation o 11.3 Landscape disruption o Exhibit 115: Overview on factors of disruption o 11.4 Industry risks o Exhibit 116: Impact of key risks on business • 12 Vendor Analysis o 12.1 Vendors covered o Exhibit 117: Vendors covered o 12.2 Market positioning of vendors o Exhibit 118: Matrix on vendor position and classification o 12.3 Amazon.com Inc. o Exhibit 119: Amazon.com Inc. - Overview o Exhibit 120: Amazon.com Inc. - Business segments o Exhibit 121: Amazon.com Inc. - Key news o Exhibit 122: Amazon.com Inc. - Key offerings o Exhibit 123: Amazon.com Inc. - Segment focus o 12.4 Apple Inc. o Exhibit 124: Apple Inc. - Overview o Exhibit 125: Apple Inc. - Business segments o Exhibit 126: Apple Inc. - Key news o Exhibit 127: Apple Inc. - Key offerings o Exhibit 128: Apple Inc. - Segment focus o 12.5 ASUSTeK Computer Inc. o Exhibit 129: ASUSTeK Computer Inc. - Overview o Exhibit 130: ASUSTeK Computer Inc. - Product / Service o Exhibit 131: ASUSTeK Computer Inc. - Key news o Exhibit 132: ASUSTeK Computer Inc. - Key offerings o 12.6 BBK Electronics Corp Ltd o Exhibit 133: BBK Electronics Corp Ltd - Overview o Exhibit 134: BBK Electronics Corp Ltd - Product / Service o Exhibit 135: BBK Electronics Corp Ltd - Key offerings o 12.7 Bharti Airtel Ltd. o Exhibit 136: Bharti Airtel Ltd. - Overview o Exhibit 137: Bharti Airtel Ltd. - Business segments o Exhibit 138: Bharti Airtel Ltd. - Key news o Exhibit 139: Bharti Airtel Ltd. - Key offerings o Exhibit 140: Bharti Airtel Ltd. - Segment focus o 12.8 CloudWalker Streaming Technologies Pvt. Ltd. o Exhibit 141: CloudWalker Streaming Technologies Pvt. Ltd. - Overview o Exhibit 142: CloudWalker Streaming Technologies Pvt. Ltd. - Product / Service o Exhibit 143: CloudWalker Streaming Technologies Pvt. Ltd. - Key offerings o 12.9 Comcast Corp. o Exhibit 144: Comcast Corp. - Overview o Exhibit 145: Comcast Corp. - Business segments o Exhibit 146: Comcast Corp. - Key news o Exhibit 147: Comcast Corp. - Key offerings o Exhibit 148: Comcast Corp. - Segment focus o 12.10 Dish TV India Ltd. o Exhibit 149: Dish TV India Ltd. - Overview o Exhibit 150: Dish TV India Ltd. - Product / Service o Exhibit 151: Dish TV India Ltd. - Key offerings o 12.11 Geniatech Inc. o Exhibit 152: Geniatech Inc. - Overview o Exhibit 153: Geniatech Inc. - Product / Service o Exhibit 154: Geniatech Inc. - Key offerings o 12.12 Google LLC o Exhibit 155: Google LLC - Overview o Exhibit 156: Google LLC - Business segments o Exhibit 157: Google LLC - Key offerings o Exhibit 158: Google LLC - Segment focus o 12.13 NVIDIA Corp. o Exhibit 159: NVIDIA Corp. - Overview o Exhibit 160: NVIDIA Corp. - Business segments o Exhibit 161: NVIDIA Corp. - Key news o Exhibit 162: NVIDIA Corp. - Key offerings o Exhibit 163: NVIDIA Corp. - Segment focus o 12.14 Roku Inc. o Exhibit 164: Roku Inc. - Overview o Exhibit 165: Roku Inc. - Business segments o Exhibit 166: Roku Inc. - Key offerings o Exhibit 167: Roku Inc. - Segment focus o 12.15 Shenzhen Rikomagic Tech Corp. Ltd. o Exhibit 168: Shenzhen Rikomagic Tech Corp. Ltd. - Overview o Exhibit 169: Shenzhen Rikomagic Tech Corp. Ltd. - Product / Service o Exhibit 170: Shenzhen Rikomagic Tech Corp. Ltd. - Key offerings o 12.16 Shenzhen Tomato Technology Co. Ltd. o Exhibit 171: Shenzhen Tomato Technology Co. Ltd. - Overview o Exhibit 172: Shenzhen Tomato Technology Co. Ltd. - Product / Service o Exhibit 173: Shenzhen Tomato Technology Co. Ltd. - Key offerings o 12.17 Xiaomi Inc. o Exhibit 174: Xiaomi Inc. - Overview o Exhibit 175: Xiaomi Inc. - Business segments o Exhibit 176: Xiaomi Inc. - Key news o Exhibit 177: Xiaomi Inc. - Key offerings o Exhibit 178: Xiaomi Inc. - Segment focus • 13 Appendix o 13.1 Scope of the report o 13.2 Inclusions and exclusions checklist o Exhibit 179: Inclusions checklist o Exhibit 180: Exclusions checklist o 13.3 Currency conversion rates for US$ o Exhibit 181: Currency conversion rates for US$ o 13.4 Research methodology o Exhibit 182: Research methodology o Exhibit 183: Validation techniques employed for market sizing o Exhibit 184: Information sources o 13.5 List of abbreviations o Exhibit 185: List of abbreviations Exhibits: Exhibits1: Executive Summary - Chart on Market Overview Exhibits2: Executive Summary - Data Table on Market Overview Exhibits3: Executive Summary - Chart on Global Market Characteristics Exhibits4: Executive Summary - Chart on Market by Geography Exhibits5: Executive Summary - Chart on Market Segmentation by Type Exhibits6: Executive Summary - Chart on Market Segmentation by Distribution Channel Exhibits7: Executive Summary - Chart on Incremental Growth Exhibits8: Executive Summary - Data Table on Incremental Growth Exhibits9: Executive Summary - Chart on Vendor Market Positioning Exhibits10: Parent market Exhibits11: Market Characteristics Exhibits12: Offerings of vendors included in the market definition Exhibits13: Market segments Exhibits14: Chart on Global - Market size and forecast 2022-2027 ($ million) Exhibits15: Data Table on Global - Market size and forecast 2022-2027 ($ million) Exhibits16: Chart on Global Market: Year-over-year growth 2022-2027 (%) Exhibits17: Data Table on Global Market: Year-over-year growth 2022-2027 (%) Exhibits18: Historic Market Size - Data Table on Global smart TV sticks market 2017 - 2021 ($ million) Exhibits19: Historic Market Size - Type Segment 2017 - 2021 ($ million) Exhibits20: Historic Market Size - Ditribution Channel Segment 2017 - 2021 ($ million) Exhibits21: Historic Market Size - Geography Segment 2017 - 2021 ($ million) Exhibits22: Historic Market Size - Country Segment 2017 - 2021 ($ million) Exhibits23: Five forces analysis - Comparison between 2022 and 2027 Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027 Exhibits25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027 Exhibits26: Threat of new entrants - Impact of key factors in 2022 and 2027 Exhibits27: Threat of substitutes - Impact of key factors in 2022 and 2027 Exhibits28: Threat of rivalry - Impact of key factors in 2022 and 2027 Exhibits29: Chart on Market condition - Five forces 2022 and 2027 Exhibits30: Chart on Type - Market share 2022-2027 (%) Exhibits31: Data Table on Type - Market share 2022-2027 (%) Exhibits32: Chart on Comparison by Type Exhibits33: Data Table on Comparison by Type Exhibits34: Chart on Non-4K - Market size and forecast 2022-2027 ($ million) Exhibits35: Data Table on Non-4K - Market size and forecast 2022-2027 ($ million) Exhibits36: Chart on Non-4K - Year-over-year growth 2022-2027 (%) Exhibits37: Data Table on Non-4K - Year-over-year growth 2022-2027 (%) Exhibits38: Chart on 4K and above - Market size and forecast 2022-2027 ($ million) Exhibits39: Data Table on 4K and above - Market size and forecast 2022-2027 ($ million) Exhibits40: Chart on 4K and above - Year-over-year growth 2022-2027 (%) Exhibits41: Data Table on 4K and above - Year-over-year growth 2022-2027 (%) Exhibits42: Market opportunity by Type ($ million) Exhibits43: Data Table on Market opportunity by Type ($ million) Exhibits44: Chart on Distribution Channel - Market share 2022-2027 (%) Exhibits45: Data Table on Distribution Channel - Market share 2022-2027 (%) Exhibits46: Chart on Comparison by Distribution Channel Exhibits47: Data Table on Comparison by Distribution Channel Exhibits48: Chart on Hypermarket and supermarket - Market size and forecast 2022-2027 ($ million) Exhibits49: Data Table on Hypermarket and supermarket - Market size and forecast 2022-2027 ($ million) Exhibits50: Chart on Hypermarket and supermarket - Year-over-year growth 2022-2027 (%) Exhibits51: Data Table on Hypermarket and supermarket - Year-over-year growth 2022-2027 (%) Exhibits52: Chart on Online - Market size and forecast 2022-2027 ($ million) Exhibits53: Data Table on Online - Market size and forecast 2022-2027 ($ million) Exhibits54: Chart on Online - Year-over-year growth 2022-2027 (%) Exhibits55: Data Table on Online - Year-over-year growth 2022-2027 (%) Exhibits56: Chart on Convenience stores - Market size and forecast 2022-2027 ($ million) Exhibits57: Data Table on Convenience stores - Market size and forecast 2022-2027 ($ million) Exhibits58: Chart on Convenience stores - Year-over-year growth 2022-2027 (%) Exhibits59: Data Table on Convenience stores - Year-over-year growth 2022-2027 (%) Exhibits60: Chart on Specialty store - Market size and forecast 2022-2027 ($ million) Exhibits61: Data Table on Specialty store - Market size and forecast 2022-2027 ($ million) Exhibits62: Chart on Specialty store - Year-over-year growth 2022-2027 (%) Exhibits63: Data Table on Specialty store - Year-over-year growth 2022-2027 (%) Exhibits64: Market opportunity by Distribution Channel ($ million) Exhibits65: Data Table on Market opportunity by Distribution Channel ($ million) Exhibits66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria Exhibits67: Chart on Market share by geography 2022-2027 (%) Exhibits68: Data Table on Market share by geography 2022-2027 (%) Exhibits69: Chart on Geographic comparison Exhibits70: Data Table on Geographic comparison Exhibits71: Chart on North America - Market size and forecast 2022-2027 ($ million) Exhibits72: Data Table on North America - Market size and forecast 2022-2027 ($ million) Exhibits73: Chart on North America - Year-over-year growth 2022-2027 (%) Exhibits74: Data Table on North America - Year-over-year growth 2022-2027 (%) Exhibits75: Chart on Europe - Market size and forecast 2022-2027 ($ million) Exhibits76: Data Table on Europe - Market size and forecast 2022-2027 ($ million) Exhibits77: Chart on Europe - Year-over-year growth 2022-2027 (%) Exhibits78: Data Table on Europe - Year-over-year growth 2022-2027 (%) Exhibits79: Chart on APAC - Market size and forecast 2022-2027 ($ million) Exhibits80: Data Table on APAC - Market size and forecast 2022-2027 ($ million) Exhibits81: Chart on APAC - Year-over-year growth 2022-2027 (%) Exhibits82: Data Table on APAC - Year-over-year growth 2022-2027 (%) Exhibits83: Chart on South America - Market size and forecast 2022-2027 ($ million) Exhibits84: Data Table on South America - Market size and forecast 2022-2027 ($ million) Exhibits85: Chart on South America - Year-over-year growth 2022-2027 (%) Exhibits86: Data Table on South America - Year-over-year growth 2022-2027 (%) Exhibits87: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million) Exhibits88: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million) Exhibits89: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%) Exhibits90: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%) Exhibits91: Chart on US - Market size and forecast 2022-2027 ($ million) Exhibits92: Data Table on US - Market size and forecast 2022-2027 ($ million) Exhibits93: Chart on US - Year-over-year growth 2022-2027 (%) Exhibits94: Data Table on US - Year-over-year growth 2022-2027 (%) Exhibits95: Chart on China - Market size and forecast 2022-2027 ($ million) Exhibits96: Data Table on China - Market size and forecast 2022-2027 ($ million) Exhibits97: Chart on China - Year-over-year growth 2022-2027 (%) Exhibits98: Data Table on China - Year-over-year growth 2022-2027 (%) Exhibits99: Chart on Germany - Market size and forecast 2022-2027 ($ million) Exhibits100: Data Table on Germany - Market size and forecast 2022-2027 ($ million) Exhibits101: Chart on Germany - Year-over-year growth 2022-2027 (%) Exhibits102: Data Table on Germany - Year-over-year growth 2022-2027 (%) Exhibits103: Chart on UK - Market size and forecast 2022-2027 ($ million) Exhibits104: Data Table on UK - Market size and forecast 2022-2027 ($ million) Exhibits105: Chart on UK - Year-over-year growth 2022-2027 (%) Exhibits106: Data Table on UK - Year-over-year growth 2022-2027 (%) Exhibits107: Chart on Japan - Market size and forecast 2022-2027 ($ million) Exhibits108: Data Table on Japan - Market size and forecast 2022-2027 ($ million) Exhibits109: Chart on Japan - Year-over-year growth 2022-2027 (%) Exhibits110: Data Table on Japan - Year-over-year growth 2022-2027 (%) Exhibits111: Market opportunity by geography ($ million) Exhibits112: Data Tables on Market opportunity by geography ($ million) Exhibits113: Impact of drivers and challenges in 2022 and 2027 Exhibits114: Overview on Criticality of inputs and Factors of differentiation Exhibits115: Overview on factors of disruption Exhibits116: Impact of key risks on business Exhibits117: Vendors covered Exhibits118: Matrix on vendor position and classification Exhibits119: Amazon.com Inc. - Overview Exhibits120: Amazon.com Inc. - Business segments Exhibits121: Amazon.com Inc. - Key news Exhibits122: Amazon.com Inc. - Key offerings Exhibits123: Amazon.com Inc. - Segment focus Exhibits124: Apple Inc. - Overview Exhibits125: Apple Inc. - Business segments Exhibits126: Apple Inc. - Key news Exhibits127: Apple Inc. - Key offerings Exhibits128: Apple Inc. - Segment focus Exhibits129: ASUSTeK Computer Inc. - Overview Exhibits130: ASUSTeK Computer Inc. - Product / Service Exhibits131: ASUSTeK Computer Inc. - Key news Exhibits132: ASUSTeK Computer Inc. - Key offerings Exhibits133: BBK Electronics Corp Ltd - Overview Exhibits134: BBK Electronics Corp Ltd - Product / Service Exhibits135: BBK Electronics Corp Ltd - Key offerings Exhibits136: Bharti Airtel Ltd. - Overview Exhibits137: Bharti Airtel Ltd. - Business segments Exhibits138: Bharti Airtel Ltd. - Key news Exhibits139: Bharti Airtel Ltd. - Key offerings Exhibits140: Bharti Airtel Ltd. - Segment focus Exhibits141: CloudWalker Streaming Technologies Pvt. Ltd. - Overview Exhibits142: CloudWalker Streaming Technologies Pvt. Ltd. - Product / Service Exhibits143: CloudWalker Streaming Technologies Pvt. Ltd. - Key offerings Exhibits144: Comcast Corp. - Overview Exhibits145: Comcast Corp. - Business segments Exhibits146: Comcast Corp. - Key news Exhibits147: Comcast Corp. - Key offerings Exhibits148: Comcast Corp. - Segment focus Exhibits149: Dish TV India Ltd. - Overview Exhibits150: Dish TV India Ltd. - Product / Service Exhibits151: Dish TV India Ltd. - Key offerings Exhibits152: Geniatech Inc. - Overview Exhibits153: Geniatech Inc. - Product / Service Exhibits154: Geniatech Inc. - Key offerings Exhibits155: Google LLC - Overview Exhibits156: Google LLC - Business segments Exhibits157: Google LLC - Key offerings Exhibits158: Google LLC - Segment focus Exhibits159: NVIDIA Corp. - Overview Exhibits160: NVIDIA Corp. - Business segments Exhibits161: NVIDIA Corp. - Key news Exhibits162: NVIDIA Corp. - Key offerings Exhibits163: NVIDIA Corp. - Segment focus Exhibits164: Roku Inc. - Overview Exhibits165: Roku Inc. - Business segments Exhibits166: Roku Inc. - Key offerings Exhibits167: Roku Inc. - Segment focus Exhibits168: Shenzhen Rikomagic Tech Corp. Ltd. - Overview Exhibits169: Shenzhen Rikomagic Tech Corp. Ltd. - Product / Service Exhibits170: Shenzhen Rikomagic Tech Corp. Ltd. - Key offerings Exhibits171: Shenzhen Tomato Technology Co. Ltd. - Overview Exhibits172: Shenzhen Tomato Technology Co. Ltd. - Product / Service Exhibits173: Shenzhen Tomato Technology Co. Ltd. - Key offerings Exhibits174: Xiaomi Inc. - Overview Exhibits175: Xiaomi Inc. - Business segments Exhibits176: Xiaomi Inc. - Key news Exhibits177: Xiaomi Inc. - Key offerings Exhibits178: Xiaomi Inc. - Segment focus Exhibits179: Inclusions checklist Exhibits180: Exclusions checklist Exhibits181: Currency conversion rates for US$ Exhibits182: Research methodology Exhibits183: Validation techniques employed for market sizing Exhibits184: Information sources Exhibits185: List of abbreviations |
| ※참고 정보 스마트 TV 스틱(Smart TV Sticks)은 TV의 HDMI 포트에 직접 연결하여 다양한 온라인 콘텐츠를 스트리밍할 수 있도록 해주는 소형 장치입니다. 이 장치는 사용자가 TV를 스마트 기능으로 변환시키는 데 도움을 주며, 인터넷을 통해 다양한 애플리케이션을 다운로드하여 사용할 수 있습니다. 스마트 TV 스틱의 주된 목적은 사용자에게 보다 편리하게 영화, 드라마, 스포츠, 음악 등 다양한 엔터테인먼트를 제공하는 것입니다. 스마트 TV 스틱의 주요 종류로는 아마존 파이어 TV 스틱, 구글 크롬캐스트, 애플 TV 4K, 로쿠(Roku) 스틱 등이 있습니다. 이들 각각은 자체 운영체제를 갖추고 있으며, 사용자 인터페이스와 기능에 있어 차이를 보입니다. 아마존 파이어 TV 스틱은 알렉사 음성 인식을 지원하고, 넷플릭스 및 아마존 프라임 비디오와의 연동이 우수합니다. 구글 크롬캐스트는 모바일 기기에서 TV로 콘텐츠를 전송하는 데 초점을 맞추고 있으며, 사용자들은 스마트폰이나 태블릿에서 직접 스트리밍할 수 있습니다. 애플 TV 4K는 애플 생태계와의 통합이 뛰어나며, 고화질 영상 스트리밍을 원활하게 지원합니다. 로쿠 스틱은 사용자 친화적인 인터페이스를 제공하며, 다양한 스트리밍 서비스에 대한 폭넓은 지원이 특징입니다. 스마트 TV 스틱의 용도는 매우 다양합니다. 가장 기본적인 용도는 기존의 일반 TV를 스마트 TV로 변환하여 다양한 온라인 콘텐츠에 쉽게 접근할 수 있게 하는 것입니다. 이를 통해 사용자는 넷플릭스, 유튜브, 디즈니+, 스포츠 중계 등의 다양한 서비스를 TV 화면에서 손쉽게 이용할 수 있습니다. 또한, 게임 스트리밍, 음악 감상, 사진 감상 등 다양한 엔터테인먼트 활동을 가능하게 합니다. 일부 스틱은 스마트홈 기능과 통합되어 사용자가 음성 명령을 통해 스마트홈 기기를 제어할 수 있도록 합니다. 스마트 TV 스틱에 관련된 기술로는 HDMI, Wi-Fi, 블루투스, 그리고 셋톱박스 기술 등이 있습니다. HDMI는 TV와 스틱 간의 연결을 담당하며, 고해상도 비디오와 오디오 신호를 전달하는 데 필수적입니다. Wi-Fi는 스틱이 인터넷에 연결되어 콘텐츠를 스트리밍할 수 있도록 해줍니다. 대부분의 스마트 TV 스틱은 고속의 Wi-Fi를 지원하여 버퍼링 없이 매끄러운 스트리밍 환경을 제공합니다. 블루투스 기술은 사용자가 별도의 리모컨이나 게임패드 등을 연결하여 보다 편리하게 조작할 수 있게 해 줍니다. 또한, Clud 컴퓨팅 기술과 AI 기반의 추천 알고리즘이 접목되어 사용자가 선호하는 콘텐츠를 자동으로 추천해 주는 기능도 지원되어 있습니다. 스마트 TV 스틱의 장점 중 하나는 사용이 간편하다는 것입니다. 설치와 설정이 매우 간단하여, 복잡한 과정 없이 몇 분 만에 사용할 준비가 됩니다. 가격 또한 저렴하게 형성되어 있어, 많은 가정에서 접근할 수 있는 대안으로 부각되고 있습니다. 반면, 인터넷 연결 상태에 따라 스트리밍 품질이 달라질 수 있으며, 사용 가능한 콘텐츠가 지역에 따라 제한될 수 있다는 단점이 있습니다. 결론적으로, 스마트 TV 스틱은 기존의 TV를 한층 더 풍부하고 다양한 콘텐츠를 즐길 수 있는 환경으로 변환시켜주는 혁신적인 장치입니다. 이러한 기술의 발전은 단순한 시청 경험을 넘어, 사용자들에게 맞춤형 엔터테인먼트를 제공하고, 스마트홈 생태계와의 통합을 통해 더욱 편리한 생활을 가능하게 합니다. |
| ※본 조사보고서 [세계의 스마트 TV 스틱 시장 (2023년~2027년)] (코드 : IRTNTR72438-23) 판매에 관한 면책사항을 반드시 확인하세요. |
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